Moira Records

1960s-1970s soul label from Detroit, Michigan, owned by Ollie McLaughlin.

Active between 1968-1970, the label was named after one of Ollie McLaughlin's daughters, and was a sister label to Karen, Carla and Ruth (which were also named after his daughters).

The label released singles by The Firestones (3) (#102).

Stock releases were black font on light blue label for the first few releases and black font on yellow label starting from #103. DJ promotional copies were on white labels.

Some of the singles were distributed by Cotillion.